In today's fast-paced and interconnected world, innovation has become the lifeblood of organizations across industries. However, many innovations fail to deliver their promised impact due to a critical flaw: the lack of aligning key stakeholders around a single idea.

Much is said in the corporate world about customer-centricity: It is an approach that focuses on user needs, desires and limitations to generate innovative solutions. Delivering solutions based on the mindset of the customer became very popular among business managers at the beginning of the 21st century.

Global warming has already transformed life beyond recognition, and businesses must be aware of their contribution to climate change and take action. If you think this might be difficult, here are some simple steps to start.

Converting products into services has been a successful strategy pursued not only by software companies but also by direct-to-consumer (D2C) brands like Dollar Shave Club.