Provoke positive change and new growth by starting with people.
We believe business value is a result of customer value.
Evolve your product or service to new customer demands in convenience and speed.
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Hear the voice of the customer as a starting point of CX design. We use modern research tools to profile customers based on needs instead of demographics and get insights into true needs, desires and the way they relate to your brand or organization.
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Take an outside-in perspective to get insights in the performance of all your touchpoints, digital or physical to detect opportunities for improvement. See what emotions you provoke and unfold moments of truth to create focus for customer happiness improvement.
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Great CX is never a coincidence. Move from an as-is to a customer experience towards a to-be with a clear path to success.
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Onboard teams on a customer centric vision through training and supporting software that visualizes and measures customer happiness. We work with the best software partners like TheyDo and Qualtrics to get your CX show on the road.
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Think of facilitated design sessions, involving the right stakeholders, ensuring all voices are heard. It’s collaborative problem-solving on wicked problems, urban design or city strategies for positive social impact.
Capture emerging and future markets by new value propositions and business models.
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Detect emerging markets based on a sharp view of macro and micro trends. Inside this new world, visualize and size opportunities based on future customer needs, technology and business model trends.
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Empathize with (future) customers as a first step to ideate new services or products. Get inside the heads of people to make sense out of new sizeable jobs to be done.
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Convert problems into holistic value propositions including technology and human factors. We facilitate, challenge and ideate together with you to create unique marketeable solutions.
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Putting the science into the new service or business through customer journey mapping, service blueprints and creative business model generation.
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Prototyping and build an MVP to experiment with small groups to get evidence on market traction. Convert a paper tiger into real world results, without a huge investment.
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Be selective and smart about a product launch. We use online and offline strategies to create focus on your early adopter and smart ways to address, nurture and convert them into your customer.
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All the partners and ingredients you need to scale your service, orchestrated by unique know-how and a partner network.
Unite people and cultivate collective creativity for positive impact on society
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By activating citizens to participate in the design process, different perspectives are being shared. This is a breeding ground for innovation and creative solutions.
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Our multi-stakeholder approach leads to diverse perspectives that result in more relevant and effective design solutions. We do that by contextmapping, empathic designing and gathering detailed understanding of the different users’ lives.
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Get ready for the growing needs and changing demographics of your city or business target group by visualizing the future in detail. Our forward-thinking practices and ideation workshops help to get actionable to create this future vision.
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Validate assumptions, gather feedback and detect problems early on in the process, with prototypes, proof of concepts, living labs or MVP’s. This allows for early and quick resolutions, reducing risk.
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Go High tech / High touch. Empathic design starts with listening to people, design digital solutions that make them happy and only get digital when that is what people need.
Meet, nurture and convert customers with data driven targeting
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We define your digital audience, design the right message and deliver it in the channel of most value.
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Paid Media Strategies centered on your digital consumer journey and the stage your audiences are.
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Constant campaign optimization to ensure maximum results and monitoring protocols shared with you through dashboards.
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Data without interpretation is just hollow information. Our measurement methodology seeks to prove value to each one of our actions.
Create concepts and content that touch the hearts and minds of customers.
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A wide experience in offline and online creativity. Let us tell the story your brand needs.
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It is not about likes anymore. Design the strategy your social platforms need.
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Implementation that brings ideas to life. From images to animation, let your message materialize.
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We help your business build an authentic community, and create an online strategic positioning to answer to your customer's needs.
H O W W E W O R K
We guide you step by step.
We apply Design Thinking in our processes to create viable, feasible and desirable outcomes for all stakeholders involved. For marketing we use people to validate the needs of people, not just data. We are keen to really listen to people and delight them, for a better world.
Our Design Doing Process — where design thinking meets entrepreneurship
What sets us apart.
Specialists in co-creation
Real impact happens when organizations adopt new ways of thinking and doing. We use co-creation to onboard stakeholders and create enthusiasm in new ways of doing business.
Non-obvious, tangible results
No matter how small or large your project, we aim to deliver actionable and tangible results. Find concrete solution design and solutions always grounded by validated customer knowledge.
Agile method, driven by facts
We combine big and small data to get a better picture of customers and their needs. We iterate and experiment for more constantly to obtain the best.
What clients think of us.
Co-creation is key
“By co-creating together with customers we were able to validate faster and navigate to a winning proposition.”
Ab Chakai, Innovator at Movir
Outstanding contribution
“We, as NN, are extremely excited about your method, approach, dedication, and empathy. Your understanding of our organization, mindset, and customers has helped us achieve a successful POC in a complex corporate environment. Thank you for your outstanding contribution and valuable insights!”
Henk Langstraat, Senior Product Manager at Nationale-Nederlanden
Strategy allies
“Being allies of ktc for several years has allowed us to grow as a company. Their knowledge and teamwork have guided us to the implementation of digital strategies that help us remain at the vanguard. ”
María Villagordoa, Sub-director of Transformation at Profuturo
Personal treatment
“ktc is a business partner that understands the needs of a good execution in digital channels, with personalized treatment.”
Erika Martinez, Former Digital Manager at Whirlpool Mexico
L E T ‘ S H A V E U N C A F É ☕️
Are you ready to grow your business?
Did you know?
In every expression, you’ll see a star, watermarked in a picture or as part of a service. This star reminds us of our boss, your boss, our driver, your key to success: the customer.